Copywriting portfolio
I've written for Amazon Web Services, Specsavers, Mothercare, Unilever, Argos and several other names you’ll recognise.
However, most of the brands I choose to work with are rather smaller. Think regional charities like Hospiscare and Hammersmith United Charities, specialist finance providers like Charity Bank and Ecology Building Society, and sustainable brands like Big Green Smile and Faith in Nature.
Below are some of the projects I've enjoyed working on the most. Just click the image to find out more. And if you want to see any other samples, please do get in touch.
I've been editing AFWM's customer magazine since 2022. I write features, including charity interviews and business profiles, commission other articles and liaise with the design team and printers.
Boosh commissioned me to create its tone of voice guide, and then to write its product descriptions, web copy and packaging copy.
As well as interviewing grant holders for case studies, I write articles about the importance of almshouses, create HUC's quarterly newsletter and post to its social media accounts.
I wrote around 80 pages for Hospiscare's new website, from reassuring ones aimed at new patients, to upbeat fundraising pages.
